Family-Owned Since 1992


Our Company

As a family-owned company, the KW automotive group stands for optimizing the performance of race cars and road vehicles for more than 30 years.

We have the vision to be the number one supporter of our partners and customers, brands, and employees. We are the first point of contact and problem solver. Understanding the individual challenges of our industry is a motivation to go further and reach higher.

The Owners

The passion of Klaus and Jürgen Wohlfarth has always been motorsport. Their ambition to gain a competitive advantage through technical innovations and improvements has always driven the two brothers.

Our Brands

The KW automotive group unites globally successful brands for suspension systems, alloy wheels, hardware and software.

Our business sites

The corporate group has 13 locations in Germany and serves key markets such as China, Great Britain, Japan, Switzerland, Spain, Taiwan and the USA.

The Values We Pursue

Down-to-earth & trustworthy
We offer an open working environment with short decision-making processes.

Innovative ideas and visions find a creative home at KW.

Focused & visionary

We actively push forward the transformation of our industry and set benchmarks for the market.

Flexible & reliable

We develop customized and success-proven solutions for our partners.

30 Years of KW - From Car Enthusiasts to World Market Leaders

What once began as a small retail business in the German town Murrhardt has developed into a company acting as a global player.